Writing Op-Eds for Print or the Web
Copyright by Hank Nuwer
This is an excerpt from my upcoming (2007) "Solving Writing Problems A
through Z for Print and the Web."
Purchase a
copy from the book company
Never forget the “Op” in Op-ed stands for Opinion.
If
you’re lukewarm and wishy-washy on a topic, get off the fence
and
do some factchecking.
Here are Hank Nuwer’s tips:
1) Facts are even more important than your opinion. All
opinions
expressed in the piece are yours, not those of the publisher of the
magazine or newspaper you are writing for. As Fess Parker
used to
say in the old Disney Davy Crockett movies: Be sure you’re
right,
then go ahead.
2) It’s a tossup whether your lead starts with a strongly
worded
opinion or the facts in standard “who, what, where”
format.
Just get both in the first two or three graphs and your piece is likely
on target. Don't go on and on forever to point out the facts. I
regularly use "bullet points" to make a sort-of list of facts and,
later, solutions.
3) If you have a strong idea for an op-ed, write a brief letter of
inquiry to the editor of your chosen publication (or phone if you have
a relationship with an editor there). The letter should clearly outline
your plan of attack and needs to be as sharply worded as your op-ed
itself will then be. If you dally, someone else will write the piece
that should have been yours. Include the hour and day you expect to
email this piece by attachment.
4) Count on your piece getting factchecked. Include your day and
evening phone numbers.
5) Keep it terse. My op-eds typically run 600 – 750 words.
Let
the editor know the expected word count for yours. (My longest was
about 1,000 words.)
6) What do you know? If you have a personal connection to the
news story that connects to this Op-Ed, state that in both the letter
of inquiry and the Op-Ed. Are you somewhat an expert on this
topic by virtue of your profession, education, or training? Even
better. Include that bio at the end of your published piece. (If you
are an educator or corporate higher-up, you may want your media office
to pitch the Op-Ed for you to their contact(s) at the local paper.)
7) Have a backup publication in case your piece gets turned down. If
the editor does not respond to a second email, pop that inquiry off to
some other lucky editor. Be sure to keep your intended audience when
you write. An opinion piece for a liberal publication such as The
Nation sounds nothing like one for the more conservative New Republic.
8) Narrow your focus when you write the Op-Ed. Not only does that help
you keep the piece within word limits, but it helps you frame the
column so that you don’t color outside the lines with that
wonderful purple prose of yours.
9) Op-eds are service pieces in disguise. If you point out something
wrong or criticize an institution or social wrong, offer a solution.
10) If you quote something that someone else has said or written, add a
note to the editor with the complete citation, as well as including
brief attribution within the text of the piece.
11) Think of your lead as a piece of dangling ribbon. When you get to
the end, and you’ve made your argument in the context of all
the
facts, tie that sucker in a beautiful bow to end your piece.
12) So how should you format your op-ed? Here's one that I
recently published in the Toronto Globe & Mail.
Rights vs. Rites on Hazing
By HANK NUWER (Henry J. Nuwer)
Tuesday, October 4, 2005 Toronto Globe and Mail
If recent allegations prove true, sexual hazing has been a barbaric
ritual of choice for McGill University's football team. However,
despite increasing media attention since the early 1980s, few
educational institutions have faced the sordid reality that males
sometimes assault or sodomize other males while hazing.
The dark truth is that some athletes, even some coaches, feel they have
the right to certain excesses. Hazing is one of those excesses.
Most hazing is non-criminal. Indeed, many sports programs have positive
initiations or no initiations at all -- or, albeit foolishly, confine
hazing to rookies wearing silly clothing or doing acts of servitude.
However, about 20 per cent of all athletes endure acts that fall into
the category of severe, even criminal, physical or mental abuse,
according to a 1999 U.S survey.
These incidents are disturbing. Recent sexual-hazing cases involving
U.S. athletes have seen rookies sodomized with pinecones, fingers,
pencils and broom handles -- even to the point of rectal tearing.
Female sexual hazing and simulations are rarer but do occur. Fraternity
and sorority hazing has seen at least one death every year in the past
35 years.
Some educators put on hazing-prevention forums for athletes,
fraternities and general student populations across North America.
Fraternities, suffering way more deaths than do sororities and athletic
teams, have educated new members for years, although sometimes all the
efforts go to waste when undergraduates and alumni haze behind house
doors.
Silent until recently, the collegiate athletic powers that have been
mobilized to stave off the alcohol-fuelled parties, partial nudity and
assaults linked to hazing. In September, the U.S. National Collegiate
Athletic Association finally addressed hazing in its national
newsletter. Last June, the U.S. National Association of Collegiate
Directors of Athletics attacked hazing in its general session.
Yet while anti-hazing activists and campus watchdogs urge coaches to
keep an eye out for hazing in locker rooms, team buses and training
camps, many coaches say policing is impossible.
When a McGill athletics director told The Globe and Mail, "You can't
follow them around with handcuffs, watching what they're doing every
minute," his view generally reflects, rightly or probably wrongly, what
is said in coaching offices.
History shows us that only widespread student disgust at hazing, when
student leaders with perceived status suddenly find hazing uncool, can
make any real difference. Before 1930, deaths of U.S. collegiate
freshmen and sophomores during college orientation initiations were
more common than initiations deaths in fraternities. But when
high-status students in the 1920s protested against hazing, the
intensity greatly diminished and only one death has occurred outside a
fraternity since.
Can there ever be an end to hazing, which was once a shameful Canadian
staple in junior hockey and collegiate orientation? Having written
about hazing since the mid-1970s, I see the following as essential to
curtail hazing:
Annual surveys by colleges to assess the scope and range of hazing by
high-risk groups on campus.
Zero tolerance, expulsions and charges for criminal hazing involving
nudity, alcohol or sexual abuse.
Educational programs teaching bystanders on campus how to
confront and intervene when a dangerous hazing is in progress.
A means for students and faculty to report hazing anonymously.
Banishment of alumni, including former athletes, who encourage players
to maintain hazing.
A change in attitude to see those who report hazing as heroes, not
primarily victims.
Public condemnation of faculty members who have abdicated
their
responsibility to oversee the social activities of undergraduates.
The firing of athletic directors, coaches, campus police, faculty and
college presidents proved to have known about criminal hazing without
taking steps to punish it.
McGill's won't be the last blue-chip program to have a hazing scandal.
A respect for human rights must replace human rites.
Hank Nuwer, a professor of journalism at Franklin College in
Indiana,
is the author of four books on hazing and a contributor to Making the
Team: Inside the World of Sport Initiations and Hazing by Jay Johnson
and Margery Holman.
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